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I’ve addressed different options to host the code for your ecommerce site. In “Don’t Self-host an Ecommerce Store,” I addressed the risk and expense of owning and managing web servers. In “Cloud Hosting the Best Option for Stores That Own Code,” I reviewed the advantages, including flexibility and low cost, of metered outsourcing. There’s one negative aspect of those options, however: They require you to own the code that runs your ecommerce site. That can be a distraction from your core business of selling products and services, especially for smaller organizations. Thus another option is to outsource not just your hosting but also the code. This is what an ecommerce platform does. It runs, updates, and improves the software that powers your store — typically in a software-as-a-service environment, wherein the provider charges a monthly fee to use its platform. The rest of this article will not advocate one platform over another. There are hundreds of them. I have my favorites and if ...

E-commerce has revolutionized the concept of conducting business by providing equal chance to all the businesses to mark their global presence. It has also eased the customers with online shopping and easy transactions. With the introduction of e-commerce business, communication has become effortless and has also changed a lot in recent years for the better. Still, there are people who think that conventional business practices are far better then the e-commerce business. Here, we are bringing you some of the benefits and limitations of e-commerce that will make you aware of the certain aspects of this new trend of conducting business. Benefits:- Expands the reach of your business to the global market :- The foremost advantage of e-commerce is that it empowers the business to reach the global market. E-commerce caters to the demands of national as well as international business simultaneously and brings your business activities out of geographical boundaries. With e-commerce, even sma...

Reliability and customer satisfaction: two important things that every business owner should always keep in mind when it comes to selling online. With buyers being more careful in terms of online shopping, make sure that your online store provides a pleasurable experience to buyers and this will keep them coming back. The first step towards having a user friendly e-commerce website is finding the right web host provider for your site. There are a number of web host plans offered by different companies but it is better to go for one that specializes in the field of e-commerce since they can address your issues right away and work on improving the website if needed. Here are some important features that must be included in a web host offer for an e-commerce website: Secure Sockets Layer  Website security builds the customers’ confidence especially since online shopping presents a risk for fraud and identity theft. Secure Sockets Layer or SSL is an important feature that should be inc...

E-store Hosting: Free Options for Beginners You have decided to become a part of the world of shopping online -- this time not as a consumer, but as a retailer. Before you can begin to build your online retail empire, there are a few things that you are going to have to do. One of the most important things that you have to do is set up an e-store. Today we are going to look at some of your best no-cost options for creating your own e-store. That way you can test the waters without having to make a large upfront investment. What is an E-store exactly? That may seem like a basic question at first, but many people have a hard time distinguishing an e-store from another staple of the world of online commerce: a digital payment processor. In order to clear this up let's define an e-store.  An e-store is a piece of software or code that allows you to do all of the following things: ◉ List items for sale in a catalog. ◉ Organize those items in some logical fashion and ideally perform sear...